Digital Marketing & Creative Skills · BEGINNER
Social Media Marketing for Small Businesses
Plan useful posts, respond professionally, protect accounts and evaluate simple marketing results without misleading claims.
What you’ll be able to do
- Define an audience and a measurable campaign goal.
- Prepare a realistic posting plan with clear messages and actions.
- Check claims, permissions and readability before publication.
- Respond consistently and use appropriate account access controls.
- Evaluate campaign results against the original goal.
Your course, step by step
- Choose an audience and a practical goal
- Build a useful content plan
- Create trustworthy and accessible posts
- Manage replies and protect accounts
- Measure, learn and improve
How completion works
Pass the practice question in every lesson first, then pass four assessment sets in order. Each set has 10 distinct questions and requires at least 80% (8 out of 10). All four must be passed; a high score in one cannot compensate for another. It is open-book and must be your own work. This automated assessment checks course understanding; it does not independently verify identity or workplace competence.
Each set attempt has its own 15-minute window. Starting an attempt counts even if you abandon it. Wait 15 minutes from the start before a retake; after every third attempt of the same set wait 24 hours. Passed sets stay saved. A live attempt can be resumed. Retakes and learning remain free.